Most consumer packaged goods (CPG) brands still rely on outdated marketing calendars built for retail reset cycles—not the real-time, always-on behavior of today’s consumer. In...
When an iconic global brand like Hard Rock wanted to enter the ultra-competitive hard seltzer space, they turned to Agency Squid to make noise—and make...
In today’s fragmented media landscape, your next campaign needs more than just cool creative—it needs a strategic engine. At Agency Squid, we blend insight, cultural...
In today’s saturated market, the brands that break through aren’t just seen—they’re felt. At Agency Squid, we explore how emotional storytelling and occasion-driven brand moments...
White Claw didn’t just launch a product—it sparked a cultural movement. As the agency behind its explosive rise, Agency Squid helped shape the modern hard...
To reignite growth and relevance for Harken Chardonnay, Agency Squid refreshed the brand with a bold new campaign centered on the idea that “Good character...
With over 60,000 SKUs competing for attention in the average grocery store, building a standout CPG brand takes more than shelf space—it takes strategy, speed,...
To elevate Deer Creek Lodge’s legacy as a premier outdoor destination, Agency Squid led a full rebrand and website redesign that modernized the brand while...
Beliv Brands partnered with Agency Squid to launch Mighty Pop, a functional soda brand built for the better-for-you beverage revolution. From strategic brand positioning and...
