Adult Beverage Marketing | Changing Landscapes
Category: Expertise / Miles Marmo
Agency Squid has been helping brands navigate all aspects of the the adult beverage space, from launching new brands, creating categories within categories, to shifting brand perception for both consumers and the B2B audience within the three tier system. Our...READ MORE
LIVE YOUR FIT | FitVine Wine's First National Campaign
September 22, 2022 / Miles Marmo
The wine category has largely stuck to the same marketing playbook: use sweeping shots of vineyards, white men looking longingly into wine glasses, and rich/sultry voices narrating stories of heritage, legacy and Wine Spectator points. FitVine is different. FitVine wanted...